Wealth management and family office services across Southwest Florida

Planning Built to Outlastthe Person Who Wrote It

WealthGen Advisors is an independent, fee-only wealth management firm and multi-family office working with retirees, business owners and multigenerational families on the decisions that compound across a lifetime, and past it.

Standards we’re held to

CERTIFIED FINANCIAL PLANNER™ certificationNAPFAFee-Only Network memberFinancial Planning AssociationInvestments and Wealth InstituteSarasota Chamber of Commerce

Meet Our Founder,Ken Hargreaves

“Clients don’t come to us for a product. They come because something is about to change, and they want the math done honestly before it does.”

Ken Hargreaves, CFP®, AIF®, AWMA®, CRPC®

Founder & Principal

Ken has spent seventeen years in the financial industry, including nearly a decade as a Vice President at The Capital Group. He holds a Master of Science in Personal Financial Planning, has completed the CIMA® program through the Yale School of Management and serves on the advisory boards of two USF colleges of business.

Richard Rayles

IACCP®

Director of Operations and Chief Compliance Officer

Credentials held across the team

  • CFA®
  • CFP®
  • AIF®
  • AWMA®
  • CRPC®
  • CWS®
  • IACCP®
  • CIMA® program, Yale School of Management
  • MS, Personal Financial Planning
  • Series 65

Three Ways Families andCompanies Work With Us

Book an Intro With Our Founder

Comprehensive Planning

A clearer picture of what you can spend, when you may be able to stop working and how each choice affects your taxes. One plan coordinates investments, income, tax and estate.

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401(k) and Plan Services

Plan design, regular fee benchmarking and shared fiduciary responsibility. We can serve as a 3(21) or 3(38) fiduciary and help keep your plan documentation in order.

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Family Office Services

For families with roughly $2 million to $25 million and beyond. One team keeps your investments, tax, estate and the next generation on the same page.

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One Team Looking atthe Whole Picture

A business sale, an inheritance or a large stock position doesn’t fit a model portfolio. We coordinate your investments, tax and estate plan with your CPA and attorney, so you aren’t the one keeping them in sync.

  • Independent advice. Advice that isn’t tied to a product. We have no in-house funds, bank products or sales quotas.
  • Rigorous analysis. Recommendations are tested against your taxes, cash needs and estate plan before you act, and the reasoning is written down so you can review it.
  • Customization. We plan around the stock and accounts you already own, rather than selling everything into a model portfolio, which can create avoidable taxes.

Most People Are Making These Decisions Alone

Don’t work with an advisor: 73%Work with an advisor: 27%73%go it alone
  • Don’t work with an advisor 73%
  • Work with an advisor 27%

YouGov Financial Services CategoryView, 9,000+ U.S. adults, March to June 2024

73% of U.S. adults handle retirement, taxes and estate decisions on their own, usually once and without a second opinion.

That group is also far less confident. People without an advisor are much less likely to believe they will be ready to retire.

Believe They Will Be Financially Prepared to Retire
  • With an advisor75%
  • Without an advisor45%

Northwestern Mutual 2024 Planning & Progress Study, Harris Poll, 4,588 U.S. adults

2 years

Sooner Expected Retirement

People with an advisor expect to retire at 64. People without one expect 66. That’s two more years of retirement they’re planning for.

Northwestern Mutual 2024 Planning & Progress Study

60%

Rank Trust Above Everything Else

When people choose an advisor, trustworthiness outranks returns, price and convenience. It’s also the one thing a fee-only, fiduciary structure is built to answer.

YouGov Financial Services CategoryView, 2024

Survey figures reflect respondents' own expectations and beliefs. They don’t show that working with an advisor causes better outcomes and don’t predict any individual's results. WealthGen Advisors isn’t affiliated with these studies.

Fifteen minutes with our founder is a simple, no-cost way to see which side of that chart you’re on.

Book an Intro

How We Are Paid,and Why It Matters

Advisors are paid in different ways. Some earn commissions or offer in-house products alongside their advice. WealthGen is fee-only and independent: we’re paid by our clients, and we don’t sell products. Every fee arrangement has trade-offs, and ours are described in our Form ADV.

Your assets are held by an independent custodian. We advise on them, but we don’t hold them.

  • Fiduciary on every engagement
  • No commissions and no in-house products
  • Fees disclosed up front
  • First meeting free, no obligation

Our Process

Five conversations before a single dollar moves.

  1. Step 01

    Questionnaire

    We begin with a set of questions to determine how we can best assist you and serve your interests.

    About 15 minutes
  2. Step 02

    Data gathering

    While we gather information, we work together to establish precise expectations and devise a customized financial strategy that suits your needs.

    About 1 hour
  3. Step 03

    Plan collaboration

    We review your financial situation against your questionnaire to determine whether your goals align with your capabilities.

    About 1 hour
  4. Step 04

    Implementation

    Once the plan is finalized, we present the proposed steps needed to achieve the goals and expectations established during our consultations.

    About 1 hour
  5. Step 05

    Plan review

    Now that the plan is operational, we review and modify it as necessary according to your changing goals and life situation.

    Ongoing

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Get a Second Opinion From aCERTIFIED FINANCIAL PLANNER™

Bring the plan you already have. We’ll tell you what’s working, what’s exposed and whether you need us at all. The first consultation is free.